Burke Allen, one of the country’s top experts on PR, media and marketing for authors, has contributed a chapter to the new release Author’s Guide to Marketing With Teeth from […]
Kenneth Bae, the former American missionary who was falsely convicted by North Korea on charges of planning to overthrow the their government, visited Capitol Hill on May 10th with the […]
Allen Media Strategies has teamed with Speakermatch, the web’s leading online speaker’s bureau, to bring a similar service to experts seeking media attention. GuestMatch is a new, extremely low-priced and high-value web portal that will showcase you to national, regional and local media outlets. You can promote your book, product, business or cause by making yourself available for interview opportunities on this brand new directory of guest experts and celebrities! For more info, visit www.guestmatch.com/signup!
Do you subscribe to HARO? If not, you should. HARO (which stands for Help A Reporter Out) is a well established free email listing of specific opportunities posted by media pros including journalists, TV producers, radio personalities and more. When you sign up, you’ll receive three emails each workday with dozens of leads in a variety of topics. Many won’t apply to you directly, but some will be right up your alley. Remember to respond to the media pro’s request for information by including your electronic press kit link so that they can quickly and easily access your EPK for additional information including your high resolution photo, bio, video and audio samples, etc. Sign up for HARO at www.helpareporter.com, and contact our sister firm GuestMatch.com if you need assistance with posting or assembling your EPK.
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