Does Media Exposure Really Matter for Authors and Speakers?

Miami advertising executive Bruce Turkel recently made waves…

Landing The Big Fish

We often get asked how Allen Media Strategies routinely land…

Develop and Maintain Media Relationships

The media has always been a very transient profession; television,…

Live or Pre-Recorded?

If you're ever given the choice of doing a media interview live…

Preparing for Your Media Interview: 7 Tips

So, after doing extensive work in the background, you’ve successfully…

Before You Go Live: An Aircheck Demo Critique

An Actual Aircheck Demo Critique An Allen Media Strategies client…

The Right “Call to Action” Gets Buyers to Buy!

One of the most important elements of your web site is the "call…

PR Lessons from the Real West Wing

We recently had the privilege of getting a behind-the-scenes…